PRESS

Great Wraps Grill is a Rising Star!

TOTAL U.S. UNIT COUNT: 65 (64 franchised)

FRANCHISE FEE: $22,500

TOTAL START-UP COSTS: $159,500–$458,500

ROYALTY: 5.5% net sales

RENEWAL FEE: 50% of then-current franchise fee

MARKETING FEE: 0.5% gross revenues

Featuring chef-created, made-to-order hot wraps, grilled cheesesteaks, healthy bowls, and a full, scratch-made breakfast menu, Great Wraps Grill is “uniquely positioned at the intersection of health and flavor,” says Spencer Reid, vice president of sales and development for the 65-unit chain.

Reid adds that the Atlanta-based enterprise, which had an AUV of $531,000 last year, has more than 20 years of proven success, operational simplicity, no direct segment competitor, and franchise support that has been lauded by the Franchise Business Review, an industry market research firm. Even more, the chain recently launched a new restaurant prototype to capitalize on nontraditional opportunities, such as airports, malls, and hospitals.

Read the report on qsrmagazine.com